Austinite multi-instrumentalist, producer, and singer Max Frost is on the fast track to becoming a star.
Frost developed his eclectic style of music playing in various projects throughout his teen years. He became a musician when he was eight, and started playing shows at 12, collaborating with a diverse array of artists like Austin icon Bob Schneider and hip-hop MC and producer Kydd. After hearing musicians like Erykah Badu and D’Angelo in his late teens, Frost began incorporating hip-hop elements into his blues-inspired stylings, interested in the idea of combining modern rhythms with classic vintage tones in his music.
In September 2012 Frost decided to leave the University of Texas to pursue his solo career. In April 2013 the musician released a single, White Lies, a boisterous number that expresses the feeling of paranoia one finds in a relationship and reflects that aching fear of betrayal. The track hit No. 1 on The Hype Machine’s “Most Popular Tracks on Blogs Now” in April and May, and Max suddenly found himself with a far greater audience than the Live Music Capital. Max channeled the song’s success into the creation of his debut EP, Low High Low, currently available on vinyl and for digital download. For Frost, Low High Low is an opportunity to showcase the way he pulls in aspects of various styles, from blues to funk to electro to hip-hop to pop, and fuses them together in a distinct and new way. Currently signed to Atlantic Records and recently named one of Rolling Stone and NPR’s “10 Artists You Need to Know,” the release of Frost’s video Paranoia last November has given his expanded audience a taste of Frost’s latest material, and has us excited for the next phase of his songwriting career.
You can catch Max Frost on Wednesday, January 28th at The Parish or you can stream him right here at KUTX!
– Jack Anderson